Tata Motors to take the game one notch up with focus on Global NCAP norms complying 5-star safety in its future cars
Tata Motors has been impressing us with its exciting design, fresh looking cars and very aggressive pricing in the last couple of years. No wonder, the homegrown carmaker has already taken the game one notch up with its new lineup. Now, the brand is aiming higher by focusing on safer cars. Tata Motors plans to make 5-star safety rating equipped cars in coming days. These cars will comply with not only Indian safety standards but Global NCAP crash test norms as well.
The Tata Nexon has already received a 5-star safety rating from Global NCAP. This has been another reason to call the Nexon SUV an exceptional car in the Indian market. Tata aims to continue the story with more models in the coming days. With the Indian customers more concerned about safety features nowadays, this strategy will surely help the automaker to grow multifold in the coming days.
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Tata Motors has seen its market share in India doubled to almost 7% in the last three years. This success can be attributed to the high demand and popularity of models like Tiago, Tigor, Nexon, Hexa and Harrier. The brand has developed its new generation architectures Alfa and Omega. Tata Motors will bank on these two platforms in coming days. These two platforms are expected to spawn out around 12 products in the next 5 years.
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The Alfa and Omega platforms not only focuses lightweight, but they come with impressive rigidity helping the cars to become safer. Also boosting the appeal are the host of safety features, Tata Motors is adding to its new generation cars. The upcoming cars like Tata Buzzard, Tata Altroz will come with an array of safety features for sure. To add more safety to the cars, Tata is planning to introduce different driver aiding technologies in its models in the coming days.
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